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INSIGHTS

Our team regularly produces industry insights on key topics in digital performance, as well as tips and tricks we’ve learned along the way.

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Understanding Meta’s new Click and Engage Attribution

Understanding Meta's click and engage attribution | Green Ginger Digital

Search in 2026 and Beyond – What In-house Marketers Need to Know

The latest updates in Search in 2025-2026 and Beyond | Paid Search, Paid Social and SEO Advice from Green Ginger Digital

Instagram SEO: How Brands Can Optimise Instagram for Google Indexing

Instagram SEO - What you need to know about optimising Instagram content for Search | Caitlyn Eatwell, SEO Executive at Green Ginger Digital, an SEO and PPC agency based in Beverley, Yorkshire.

Key Learnings from TikTok’s Masterclass: Summer, Creativity & Community

TikTok means business - agency masterclass - summer 2025. Key learnings from the session | Green Ginger Digital

What Should I Spend on Paid Media? How We Help Clients Figure It Out

Paid Media Spend - What should we be spending for our Paid Marketing strategy? | Green Ginger Digital - Hull Performance Marketing Manager

The Latest Meta Updates, Explained

Meta Updates March 2025 - Here's what you need to know! | Green Ginger Digital

5 Paid Marketing Metrics That Actually Matter

The 5 Paid Marketing Metrics for Google Shopping, Search and Paid Social that actually matter | Green Ginger Digital

Our Top 4 Tips For A Successful Online Presence In The Health And Beauty Sector In 2023

Businesses are clamouring to “know their audience”. But what does that mean and where do you start? – Emily Proctor

#TikTokMadeMeBuyIt

PPC: How to measure success

Use your lockdown data to your advantage
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