Green Ginger Digital is a thriving Performance Marketing agency located in the heart of Beverley, East Yorkshire. We specialise in helping ambitious businesses grow by connecting them with the right customers, time and again.
As a small but dynamic team, we deliver big results for our clients, offering services such as PPC, SEO, and strategic consultancy. We take pride in fostering a kind, collaborative and passionate work environment where every team member can thrive and contribute to our shared success.
We are looking for a talented Paid Media Executive to join our growing team and drive impactful strategies across our client base.
About the Role
Key Responsibilities:
– Campaign Support
- Assist in setting up and optimising Paid campaigns across Google Ads, Microsoft Ads and Meta.
- Demonstrate understanding of Google Shopping and how to enrich and enhance a feed to aid performance
- Conduct keyword research to build a clear campaign structure across Google Ads, aligned to the goals of the business.
- Demonstrate copywriting skills for ads and extensions mirroring the client’s TOV.
- Support A/B testing efforts for ad creatives and other initiatives.
- Confidently carry out Business as Usual (BAU) tasks to best practice, monitoring the impact on performance.
- Proactively contribute to quarterly plan development using learnings from data and business-as-usual observations.
- Assist in monitoring account budgets to ensure accurate spend, escalating any large changes to senior team members.
– Performance Analysis
- Track and report on key performance metrics that allign to the client’s goals.
- Help create client-facing reports, providing insights and recommendations with a right-first-time attitude.
- Contribute to calls and F2F meetings, demonstrating clear knowledge and understanding of the client.
- Proactively problem-solve and escalate any challenges to senior team members
- Support with ad hoc reporting and data analysis.
– Innovation and Learning
- Stay informed about industry updates and best practices.
- Participate in training sessions and team discussions to develop skills.
- Proactively share with the team and update clients on testing results.
- Creation of process documents to support training hub development and best practice process.
– Role Requirements
- Experience: 1 year in Paid Search or an equivalent Digital Marketing role, ideally in an agency environment.
- Data-Driven Mindset: Strong analytical skills and attention to detail.
- Communication: Ability to explain campaign performance and strategies clearly to clients.
- Organisational Skills: Strong attention to detail and ability to manage multiple clients simultaneously
– Benefits
- A dynamic and varied role — no two days will be the same.
- Competitive salary based on experience with clear progression routes.
- 31 days of holiday, including bank holidays.
- Plus 1 day off for your birthday and an extra holiday when you have worked with us for 2 years.
- Support and funding to gain industry-recognised qualifications.
- A challenging but rewarding team environment with a focus on collaboration and growth.
